This Data Protection Information explains how and for what purposes SWISS KRONO processes your personal data and what rights and options you have in respect of this. It applies for all personal data that you provide to SWISS KRONO or which arises from your contractual relationship or other interaction with SWISS KRONO. In addition we inform you in the Cookie Policy on every SWISS KRONO website about how we collect and use your data by deploying cookies or other web tracking or analysis technologies on our websites.

Who is the controller responsible for your personal data

We, SWISS KRONO AG, Willisauerstrasse 37, 6122 Menznau, Switzerland, are the controller for all personal data which you provide to us in the framework of your use of our website www.swisskrono.ch. If you visit other SWISS KRONO websites, the controller shall be the operator of the website specified in the legal notice of the respective website.

Categories of personal data collected by us

We collect and process in particular the following categories of personal data:

• Contact information such as your full name, business address, business phone number, business mobile phone number, business fax number and business email address, the identification of your mobile telephone and the IP address of your computer, if you use our website.
• Further business information which needs to be processed in a business or other contractual relationship with SWISS KRONO or which is provided by you voluntarily, such as orders submitted, purchases, services and other business transactions, feedback on products and other information that you provide to us within the framework of a business relationship or arises from this.
• Information about your preferences and interests which we receive from the web tracking or analysis technologies specified in our Cookie Policy, in particular when using our website and content which we make available to you for download (e.g. when registering for the download of software, eBooks, white papers), or other online services which we offer to you. For example, we collect information about what content you download from our website and what content you have clicked on or looked at and in which way.
• Information which we obtain from public sources, databases and from credit agencies.
• If we are legally obliged to do so, we collect information for compliance purposes, for example about legal disputes or judicial procedures in which you or a person related to you are involved and information about interactions with you that may be relevant for anti-trust purposes.

For what purposes do we use your personal data

We will use your personal data exclusively for the following purposes (“Permitted purposes”):

• to initiate, execute, control and administer your contractual relationship (or the contractual relationship of your organisation) with the SWISS KRONO Group, e.g. by conducting transactions and orders of products or services, processing payment transactions, performing accounting, book-keeping, billing and debt collection procedures, effecting shipments and deliveries, repairs and the provision of support services or other services that you have possibly commissioned or requested;
• to maintain and protect the security of our products, services and websites or other systems, to prevent and identify security risks, cases of fraud or other criminal or malicious acts;
• general compliance purposes, in particular to guarantee compliance with our statutory and regulatory obligations and requirements, such as compliance screenings or recording obligations (e.g. in the context of competition laws, export laws , trade sanctions and embargo laws or the prevention of economic crime or money laundering). This may include the following measures: comparing your contact or identification with relevant sanction lists and confirming your identity in the case a possible match, the recording of your cooperation with third parties, if this could be relevant for anti-trust purposes, reports to or audit by competent supervisory, law enforcement or other competent authorities;
• information within an existing business relationship about similar or related products or services of SWISS KRONO, if this is permissible under applicable law;
• to settle disputes, to execute our contractual agreements and to establish, exercise or defend legal claims, or
• to ensure compliance with legal obligations, e.g. storage of sales documents for tax purposes or sending legally required notifications and other announcements.

If you have given us your express consent to do so, we can use your personal data also for the following purposes:

• to communicate with you via channels that you have consented to in order to keep you up to date with the newest announcements, special offers and other information about products, technologies and services of SWISS KRONO (including marketing-related newsletters) as well as events and projects of SWISS KRONO;
• to administer and execute customer questionnaires, marketing campaigns, market analyses, competitions or other promotional measures or events or
• profiling and automatic processing: We collect information about your preferences based on your activities when using our website, products, content that is available for download (e.g. when registering for the download of software, eBooks, white papers), or other online services which we offer to you. Based on this information (e.g. what content has been downloaded and how long and how often these are clicked on or viewed) we create a user profile to make our communication and interaction with you more personal and improve quality (for example by means of newsletter tracking or website analytics). The background of our profiling analytics is to recognise subjects that are useful or of interest to you and to inform you of these in a customised way. The algorithms we use apply this logic and automatically provide you with content and information which is appropriate for you.

Please note: According to Article 21(2) EU General Data Protection Regulation (“GDPR”) you have the right to object to the processing of your personal data for marketing purposes, including the above-described profiling. In respect of this, please note the sub-section “Your rights” for a detailed explanation of your rights and how you can assert these.

We will then only communicate with you for advertising purposes (e.g. by email or telephone calls) if, where legally required, you have expressly consented to this in advance. You have the option to revoke your consent at any time if you do not wish to receive any further marketing information from us.

We will not use your personal data to make automated decisions that affect you or to create any profiles in any way other than as described above.

The legal bases for the processing of your personal data are defined in Article 6 GDPR. Depending on which of the above-mentioned Permitted Purposes we process your personal data for, the processing of your personal data is performed either to fulfil a contract or another business agreement with SWISS KRONO or to comply with our legal obligations or to safeguard the legitimate interests of SWISS KRONO or third parties, always under the proviso that your interests or basic rights and freedoms do not take precedence and preclude any processing. In addition the processing is performed, where applicable, on the basis of your express consent provided you have given this to us.

Special data protection information for users of our website

1 Data protection at a glance

1.1 General information

The following information provides a simple overview of what happens with your personal data when you visit our website.

Personal data is any data with which you can be identified personally. Detailed information on the subject of data protection can be found in our Privacy Policy.

1.2 Data collection on our website

Who is responsible for the data collection on this website?

The data processing on this website is performed by the website operator. The contact details of the website operator can be found in the website’s legal notice.

How do we collect your data?

Your data is collected firstly by you providing this to us. This can be, for example, data that you enter in a contact form.

Other data is collected automatically by our IT systems when you visit our website. That is mainly technical data (e.g. Internet browser or time of website visit). The collection of this data is performed automatically as soon as you access our website.

What do we use your data for?

Part of the data is collected to guarantee the error-free provision of the website. Other data can be used to analyse your user behaviour.

What rights do you have in respect of your data?

You have at any time the right to obtain free information about the origin, recipient and purposes of your stored personal data. You also have a right to demand the correction, blocking or deletion of this data. You can contact us regarding this and further questions on the topic of data protection at any time at the address given in the legal notice. Moreover, you have a right to complain to the competent supervisory authority.

1.3 Analysis tools and tools of third-party providers

When you visit our website your browsing behaviour can be statistically analysed. This happens mainly using cookies and analysis programs. The browsing behaviour is usually analysed anonymously; there is no way of tracing the browsing behaviour back to you. You can object to this analysis or you can prevent it from happening by not using certain tools. Detailed information on this can be found in the following Privacy Policy.

You can object to this analysis. We will inform you about the opportunities to object in this Privacy Policy.

2 General information and mandatory information

2.1 Data protection  

The operator of this site takes the protection of your personal data very seriously. We treat your personal data as confidential and in accordance with the statutory data protection provisions and this Privacy Policy.

When you use this website we collect various personal data.

Personal data is any data with which you can be identified personally. This Privacy Policy explains what data we collect and what we use it for. It also explains how and for what purpose we do this.

We remind you that there may be gaps in security when transmitting data over the Internet (e.g. when communicating by email). It is impossible to completely protect data against unauthorised access from third parties.

2.2 Information on the controller

The controller responsible for the data processing on this website:

SWISS KRONO AG

Willisauerstrasse 37

6122 Menznau

SWITZERLAND

Telephone: +41 41 494 94 94

Email: info@swisskrono.ch

The controller is the natural or legal person who alone or together with others decides on the purposes and means of the processing of personal data (e.g. name, email addresses, or similar).

2.3 Revocation of your consent to the data processing

Many data processing processes are only possible with your express consent. You can revoke your consent at any time. All you have to do is send us a simple email. The legality of any data processing carried out before you withdraw your consent will not be affected by withdrawal of your consent.

2.4 Right to complain to the competent authority  

In the case of data protection violations the data subject has a right to complain to the competent supervisory authority. The competent supervisory authority in data protection matters is the state data protection officer of the federal state in which our enterprise has its registered office.

A list of data protection officers and their contact details can be found under the following link:

https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links- node.html.

2.5 Right to data portability  

You have the right to receive the personal data which we process in an automated way based on your consent or to fulfil a contract, in a structured, commonly used and machine-readable format and the right to transfer that data to a third party. If you require the data to be transferred directly to another controller, this will only be done if it is technically feasible.

2.6 Information, blocking, deletion  

You have the right under the applicable legal regulations to be given free information at any time about your stored personal data, its source and recipient, and the reason for the data being processed, as well as a right to correct, block, or delete this data. You can contact us at any time regarding this and further questions on the topic of personal data at the address given in the legal notice.

2.7 Objection to promotional emails  

We hereby object to the use of the contact data published as part of the legal notice obligation to send promotional and informational materials which have not been expressly requested. The operator of the site expressly reserves the right to take legal measures in the event of unsolicited sending of promotional materials, such as by spam emails.

3 Data protection officer

Legally required data protection officer  

We have appointed a data protection officer for our company.

dataprotection@swisskrono.com

4 Data collection on our website

4.1 Cookies  

The website uses so-called cookies in some cases. Cookies do not damage your computer or contain any viruses. They are designed to make our services more user-friendly, effective and secure. Cookies are small text files which are placed on your computer and saved by your browser.

Most of the cookies used by us are what are known as “session cookies”. They are automatically deleted at the end of your visit. Other cookies remain stored on your terminal until you delete them. These cookies enable us to recognise your browser on your next visit.

You can set your browser so that you are informed about the placing of cookies and allow cookies only in certain cases, to exclude the acceptance of cookies in specific cases or in general as well as to activate automatic deleting of cookies when you close your browser. This website’s functionality may be restricted if you deactivate cookies.

Cookies that are needed to carry out electronic communication processes or to provide certain functions that you wish to use (e.g. the shopping cart function) are stored on the basis of Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in storing cookies on your computer to allow it to provide you with a technically flawless and optimised service. If other cookies (such as cookies for analysing your browsing behaviour) are stored on your computer, they will be treated separately in this Privacy Policy.

4.2 Server log-files  

The site provider automatically collects and stores information in so-called server log files, which your browser sends to us automatically.

This is:

• Browser type and browser version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• Time of server request
• IP address

This data will not be merged with other data sources.

The basis for processing your data is Article 6(1)(b) GDPR, which allows data to be processed to fulfil a contract or pre-contractual measures.

4.3 Contact form  

If you send us questions via the contact form, we will save your information from the contact form, including the contact details you have given there, in order to process the question and in the event of follow-up questions. We will not share this information without your permission.

The data entered into the contact form will therefore be processed solely on the basis of your consent (Article 6(1)(a) GDPR). You can revoke this consent at any time. All you have to do is send us a simple email. The legality of any data processing operations carried out before you withdraw your consent will not be affected by withdrawal of your consent.

The data you provide in the contact form will remain with us until you ask us to erase it, until you withdraw your consent to your data being stored or until the data no longer needs to be stored (once your enquiry has been processed, for example). Mandatory legal regulations – particularly concerning retention periods – will not affected.

4.4 Registration on this website  

You can register on our website to use additional features on the site. We will only use the data you enter for the purpose of using the respective product or service for which you have registered. The mandatory information requested during registration must be provided in full. We will otherwise decline your registration.

We use the email address provided during registration to inform you by email of important changes, such as changes to our products and services or technical changes we need to make.

The data entered when registering is processed on the basis of your consent (Article 6(1)(a) GDPR). You can withdraw your consent at any time. All you have to do is send us a simple email. The legality of any data processing operations carried out before you withdraw your consent will not be affected by withdrawal of your consent.

The data collected during registration will be stored while you are registered on our website and will then be deleted. Statutory retention periods will not be affected.

4.5 Processing of data (customer and contract data)  

We collect, process and use personal data only if this is necessary for the establishment, content-related design or change to the legal relationship (inventory data). This is performed on the basis of Article 6(1)(b) GDPR, which allows data to be processed to fulfil a contract or pre-contractual measures. We collect, process and use personal data about the use of our websites (user data) only if this is necessary to enable the user to use the service or to bill the user for this service.

The collected customer data is deleted after the completion of the order or the end of the business relationship. Statutory retention periods will not be affected.

4.6 Data transfer upon conclusion of contract for online shops, traders and goods dispatch  

We transfer personal data to third parties only if this is necessary within the framework of processing the contract, for example to companies entrusted with the delivery of the goods or the credit institution commissioned with the payment processing. A further transfer of the data does not take place and/or only if you have explicitly consented to the transfer. A transfer of your data to third parties without explicit consent, for example for purposes of advertising, does not take place.

The basis for processing your data is Article 6(1)(b) GDPR, which allows data to be processed to fulfil a contract or pre-contractual measures.

4.7 Data transfer upon conclusion of contract for services and digital content

We transfer personal data to third parties only if this is necessary within the framework of processing the contract, for example to the credit institution commissioned with the payment processing.

A further transfer of the data does not take place and/or only if you have explicitly consented to the transfer. A transfer of your data to third parties without explicit consent, for example for purposes of advertising, does not take place.

The basis for processing your data is Article 6(1)(b) GDPR, which allows data to be processed to fulfil a contract or pre-contractual measures.

5 Social media

5.1 Sharing content via plug-ins (Facebook, Google+1, Twitter & Co.)

The content on our web pages may be shared on social networks such as Facebook, Twitter or Google+ in conformity with data protection regulations. The website uses the eRecht24 Safe Sharing Tool for this. This tool establishes direct contact between the networks and users only if the user actively clicks on one of these buttons.

This tool does not automatically transfer user data to the operators of these platforms. If the user is logged on to one of the social networks and uses the social buttons on Facebook, Google+1, Twitter & Co. etc., an information window will appear where the user can confirm the text before pressing send.

Our users can share the content of this site on social networks in ways which comply with data protection regulations, without allowing the social network operators to create full browser profiles.

6 Analysis tools and advertising

6.1 Google Analytics

This website uses functions of the web analysis service, Google Analytics. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland („Google”).

Google Analytics uses so-called “cookies”. These are text files stored on your computer and which allow an analysis of how you use the website. The information generated by the cookie about your use of this website is typically transmitted to and stored by Google on servers in the USA.

Google Analytics cookies are stored based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in the analysis of the user behaviour to optimise both its web offering and it advertising.

IP anonymisation

We have activated the IP anonymisation function on this website. Google uses this to shorten your IP address within member states of the European Union or in other signatories to the Agreement on the European Economic Area before sending it to the USA. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. Google will use this information on behalf of the operator of this site to evaluate your use of the website, compile reports on website activity and to provide other services to the website operator regarding web and internet use. The IP address communicated by your browser as part of Google Analytics is not associated with any other data held by Google.

Browser Plug-in

You can prevent the storage of cookies by selecting the appropriate settings on your browser software; however, please note that if you do so, you may not be able to use all the functions of this website to their full extent. You can also prevent the release of data generated by the cookie about your use of the website (including your IP address) to Google as well as the processing of this data by Google, by downloading and installing the browser plug-in available at the following link:

http://tools.google.com/dlpage/gaoptout?hl=de.

Opposition to data collection

You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie is installed that prevents the collection of your data when you visit this website in future:

Disable Google Analytics.

You can find more information on how Google Analytics deals with user data in Google’s privacy policy:

https://support.google.com/analytics/answer/6004245?hl=de.

Contract data processing

We have concluded an agreement with Google on contract data processing and implement in full the strict provisions of the German data protection authorities for the use of Google Analytics.

Demographic features in Google Analytics

This website uses the “demographic features” function of Google Analytics. Using this function, reports can be produced that contain statements on the age, gender and interests of the visitors to the site. This data originates from interest-related advertising by Google as well as visitor data of third-party providers. This data cannot be matched to specific people. You can disable this feature at any time via the display settings in your Google Account, or refuse to allow Google Analytics to collect your data at all, as outlined in the section “Objecting to having your data collected”.

6.2 etracker

Our website uses the analysis service etracker. The provider is etracker GmbH, Erste Brunnenstraße 1, 20459 Hamburg, Germany. A usage profile can be generated from the data under a pseudonym. Cookies may be deployed for this purpose. Cookies are small text files that are stored locally in the web page user’s internet browser cache. The cookies enable it to recognise your browser when you revisit the site. The data collected by etracker technology will not be used to personally identify visitors of this website and will not be merged with personal data of the bearer of the pseudonym without the separately granted consent of the person concerned.

etracker cookies remain stored on your end device until you delete them.

etracker cookies are stored based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in the anonymised analysis of user behaviour to optimise both its web offering and it advertising.

You can object to the data collection and storage at any time with future effect. In order to object to the collection and storage of your visitor data in the future, you can obtain an opt-out cookie from etracker under the following link; this will mean that no visitor data from your browser will be collected and stored in the future:

https://www.etracker.de/privacy?et=V23Jbb.

An opt-out cookie called “cntcookie” from etracker will be placed. Please do not delete this cookie for as long as you wish to maintain your objection preference. Further information can be found in the etracker privacy policy:

https://www.etracker.com/de/datenschutz.html.

Agreement on contract data processing

We have concluded an agreement with etracker on contract data processing and implement in full the strict provisions of the German data protection authorities in our use of etracker.

6.3 Google AdSense  

This website uses Google AdSense, a service to integrate adverts provided by Google Inc. (“Google”). The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland („Google”).

Google AdSense uses so-called “cookies”, text files which are saved on your computer and allow your use of the website to be analysed. Google AdSense also uses so-called web beacons (invisible graphics). These web beacons enable information to be evaluated, such as, for example, visitor traffic on these pages.

The information generated by the cookie and web beacons about your use of this website (including your IP address) and delivery of advertising formats will be transferred to a Google server in the U.S.A and stored there. This information may be transferred by Google to contractual parters of Google. Google will not, however, merge your IP address with other data stored about you.

The storage of AdSense cookies is performed on the basis of Article 6(1)(f) GDPR. The website operator has a legitimate interest in the analysis of the user behaviour to optimise both its web offering and it advertising.

You can prevent the installation of cookies via the corresponding setting in your browser software; however, we would like to point out to you that in this case you may not be able to completely utilise all functions of this website. By using this website you agree to Google processing the data collected about you in the manner described above and for the purpose described above.

6.4 Google Analytics Remarketing  

Our websites use the functions of Google Analytics Remarketing in connection with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland („Google”).

This function enables the advertising target groups created using Google Analytics Remarketing to be linked with the cross-device functions of Google AdWords and Google DoubleClick. In this way, interest-related, personalised advertising messages which, depending on your previous usage and browsing behaviour on an end device (e.g. mobile phone) have been customised to you, can also be displayed on one of your other end devices (e.g. tablet or PC).

If you have issued corresponding consent to this, Google will to this end link your web and app browsing history to your Google account. In this way the same personalised advertising messages can be displayed on every end device on which you are logged on to your Google account.

To support this function Google Analytics collects Google-authenticated IDs of users who are temporarily linked to our Google-Analytics data in order to define and create target groups for the cross-device display of advertising.

You can object to the cross-device remarketing/targeting with permanent effect by deactivating personalised advertising in your Google account; to do this, follow this link:

https://www.google.com/settings/ads/onweb/.

The merging of the collected data in your Google account is performed exclusively on the basis of your consent, which you can provide to or withdraw from Google (Article 6(1)(a) GDPR). For data collection processes that are not merged in your Google account (e.g. because you do not have a Google account or you have objected to the merging, the collection of the data is based on Article 6(1)(f) GDPR). The legitimate interest arises from the fact that the website operator has an interest in the anonymised analysis of the website visitor for advertising purposes.

You can find further information and data protection provisions in Google’s privacy policy:

https://www.google.com/policies/technologies/ads/.

6.5 Google AdWords and Google conversion tracking  

This website uses Google AdWords. AdWords is an online advertising program provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland („Google”).

Within Google AdWords we use so-called conversion tracking. If you click on adverts placed by Google, a cookie is placed on your computer for conversion tracking. Cookies are small text files that the Internet browser stores on the user’s computer. These cookies lose their effectiveness after 30 days and cannot be used to personally identify the user. If the user visits certain pages on our website and the cookie has not yet expired, we and Google are able to recognise that you have clicked on the advert and have been forwarded to this page.

Every Google AdWords customer receives a different cookie. Cookies therefore cannot be traced via the websites of AdWords customers. The information that is gathered with the help of the conversion cookie serves to produce conversion statistics for AdWords customers who have opted for conversion tracking. As a result, the customers learn the total number of users who have clicked on their advert and were forwarded to a site with a conversion tracking tag. They do not receive any information, however, by means of which they can be identified personally. Users who do not wish to participate in tracking can simply disable the Google Conversion Tracking cookie via their Internet browser under the user settings. They will then not be included in the conversion tracking statistics.

“Conversion cookies” are stored on the basis of Article 6(1)(f) GDPR. The website operator has a legitimate interest in the analysis of the user behaviour to optimise both its web offering and it advertising.

More information about Google AdWords and Google conversion tracking can be found in Google’s privacy policy:

https://www.google.de/policies/privacy/.

You can set your browser so that you are informed about the placing of cookies and allow cookies only in certain cases, to exclude the acceptance of cookies in specific cases or in general as well as to activate automatic deleting of cookies when you close your browser. This website’s functionality may be restricted if you deactivate cookies.

6.6 Google reCAPTCHA

We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on our websites. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland („Google”).

reCAPTCHA is used to check whether data is being entered into our website (e.g. on a contact form) by a person or by an automated program. For this, reCAPTCHA analyses the behaviour of the website visitor using different features. This analysis begins automatically once the website visitor accesses the website. reCAPTCHA uses various information for the analysis (e.g. IP address, length of the visitor’s stay on the website or mouse movements made by the user). The data collected in the analysis is forwarded to Google.

The reCAPTCHA analyses run entirely in the background. Website visitors are not informed that an analysis is taking place.

The data processing is performed on the basis of Article 6(1)(f) GDPR. The website operator has a legitimate interest in protecting its website against abusive automated data spying and spam.

Further information on Google reCAPTCHA and Google’s privacy policy can be accessed via the following links:

https://www.google.com/intl/de/policies/privacy/

and

https://www.google.com/recaptcha/intro/android.html.

6.7 Facebook Pixel

To tracks conversions, our website uses the visitor behaviour pixel from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”).

This enables the tracking of behaviour of website users after they are forwarded to the website of the provider by clicking on a Facebook advert. In this way the effectiveness of the Facebook adverts is evaluated for statistical and market research purposes and future advertising measures optimised.

The data collected is anonymous for us as the provider of this website; we cannot draw any conclusions about the identity of the users. The data will, however, be stored and processed by Facebook, meaning that a linking with the respective user profile is possible and Facebook can according to the Facebook Data Policy use the data for its own advertising purposes. In this way, Facebook can enable the display of adverts on Facebook pages and outside of Facebook. We as the website operator have no influence of this use of the data.

In Facebook’s Privacy Policy you can find further information on the protection of your privacy:

https://www.facebook.com/about/privacy/.

You can also deactivate the remarketing function “Custom Audiences” in the settings for adverts area at:

https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen

For this you must also be logged on to Facebook.

If you do not have a Facebook account you can deactivate usage-based advertising by Facebook on the website of the European Interactive Digital Advertising Alliance:

http://www.youronlinechoices.com/de/praferenzmanagement/.

6.8 Siteimprove Analytics

This website uses Siteimprove Analytics, a web analytics service provided by Siteimprove. Siteimprove Analytics uses „cookies“, which are text files placed on your computer, to help usanalyze how visitors use the site. The information generated by the cookies about the visitors’ use of the website will be stored and processed by Siteimprove on servers in Denmark.

After Siteimprove’s internal services have extracted from the IP addresses any information of interest for web analytics (e.g., organization and location; mainly to categorize groups of users), the IP addresses are fully anonymized before the collected data is viewable by us through Siteimprove Suite.

We will use this information to evaluate and report on the user behavior of our website visitors and ultimately to improve the website experience for our visitors.Siteimprove will not transmit this information to third parties or use it for any marketing or advertising purposes.

For more information about Siteimprove Analytics and Siteimprove A/S’s privacy policy, please visit the following link:

https://siteimprove.com/en/privacy/

These are the cookies used by Siteimprove on this website:

Cookie name: nmstat

Type: Persistent – expires after 1000 days

About: This cookie is used to help record visitors’ use of the website. It is used to collect statistics about site usage such as when the visitor last visited the site. The cookie contains no personal information and is used only for web analytics.

Cookie name: siteimproveses

Type: Session cookie

About: This cookie is used purely to track the sequence of pages a visitor looks at during a visit to the site.

Cookie name: szcib

Cookie type: Persistent – expires after 400 days

About: This cookie is used to determine if the user has accepted or declined cookies. This is only set if the Siteimprove Cookie Info Banner solution is in use.

Cookie name: sz-feedback-should-hide

Cookie type: Session cookie

About: This cookie is used to hide/close a feedback widget for specific sessions (visits) on the Analytics Feedback feature. It is set when a user clicks a button in the feedback widget which indicates they don’t wish to see the widget again. The cookie contains no personal information and is used only for web analytics. It simply contains the text ‘true’ when it is set.

Cookie name: _cfduid

Cookie type: Persistent cookie

About: The “__cfduid” cookie is set by the CloudFlare service to identify trusted web traffic. It does not correspond to any user id in the web application, nor does the cookie store any personally identifiable information.

Cookie name: AWSELB / AWSELBCOR

Cookie type: Session cookie

About: The AWSELB cookie ensures that all page views for the same visit (user session) are sent to the same endpoint. This enables us to determine the sequence of a user’s page views needed for features like Behavior Tracking and Funnels.

By using this website, the visitor consents to the processing of data about him/her by Siteimprove in the manner and for the purposes set out above.

You can prevent the collection of your data by Siteimprove Analytics by refusing Siteimprove’s cookies in our cookie bar or by clicking the following link. An Opt-Out-Cookie will be set that will prevent future collection of your data when visiting this website:

7 Newsletters

7.1 Newsletter data  

If you would like to receive the newsletter offered on the website, we will require your email address as well as information allowing us to verify that you are the owner of the specified email address and that you have agreed to receive the newsletter. Further data will not be collected or will be collected only on a voluntary basis. This data is used exclusively to send the requested information and will not be shared with third parties.

The data entered into the newsletter registration form will be processed solely on the basis of your consent (Article 6(1)(a) GDPR). You may revoke your consent to the storage of your data, email address, as well the use of this for the sending of the newsletter at any time, for example by following the Unsubscribe link in the newsletter. The legality of any data processing operations carried out before you withdraw your consent will not be affected by withdrawal of your consent.

We will store the data you provide us in order to receive the newsletter until you cancel your subscription, and we will erase the data when you unsubscribe from the newsletter. Data that we have stored for other purposes (e.g. email addresses for the members area) will not be affected.

Legal basis

The data processing is performed on the basis of your consent according to Article 6(1)(a) GDPR. You can revoke this consent at any time. The legality of any data processing operations carried out before you withdraw your consent will not be affected by withdrawal of your consent.

Storage period

We will store the data you provide us in order to receive the newsletter until you cancel your subscription and erase it from both our servers and the servers of the newsletter provider when you unsubscribe from the newsletter. Data that we have stored for other purposes (e.g. email addresses for the members area) will not be affected.

8 Plugins and tools

8.1 YouTube  

Our website uses plug-ins from the Google-operated site YouTube. The operator of the site is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

If you visit one of our websites equipped with a YouTube plug-in, a link to the servers of YouTube is produced. In doing so, the YouTube server is informed about which of our websites you have visited.

If you are logged into your YouTube account, you enable YouTube to link your browser patterns directly to your personal profile. You can prevent this by logging out of your YouTube account.

The use of YouTube is made in the interest of an attractive presentation of our online offerings. This represents a legitimate interest in the sense of Article 6(1)(f) GDPR.

You can find further information on how user data is dealt with in YouTube’s privacy policy:

https://www.google.de/intl/de/policies/privacy.

8.2 Vimeo

Our website uses plug-ins of the video portal Vimeo. The provider of this is Vimeo, Inc., 555 West 18th Street, New York, New York 10011, USA.

If you visit one of the Vimeo plug-in enabled pages on our website, you will be connected to Vimeo’s servers. The Vimeo server will then be informed about which of our pages you have visited. In addition Vimeo will obtain your IP address. This applies even if you are not logged in on Vimeo or do not have an account with Vimeo. The information collected by Vimeo is transferred to the Vimeo servers in the USA.

If you are logged into your Vimeo account, you enable Vimeo to link your browsing patterns directly to your personal profile. You can prevent this by logging out of your Vimeo account.

You can find further information on how user data is dealt with in Vimeo’s privacy policy:

https://vimeo.com/privacy.

8.3 Google Web Fonts

In order to ensure the uniform display of fonts, this website uses so-called Web Fonts provided by Google. When you visit a page, your browser loads the necessary web fonts in your browser cache in order to display texts and fonts correctly.

For this purpose, the browser you are using must connect to Google’s servers. In this way, Google is informed that our website has been visited via your IP address. We use Google Web Fonts in the interest of displaying our online platform in a uniform and appealing way. This represents a legitimate interest in the sense of Article 6(1)(f) GDPR.

If your browser does not support Web Fonts, your computer will use a standard font.

Further information on Google Web Fonts can be accessed via

https://developers.google.com/fonts/faq

and in Google’s privacy policy:

https://www.google.com/policies/privacy/.

8.4 Google Maps

This website uses the maps service Google Maps via an API. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland („Google”).

In order to use the functionality of Google Maps it is necessary to store your IP address. This information is usually transferred to a Google server in the USA, where it is stored. The provider of this website has no influence on this data transfer.

Google Maps is used to ensure the attractive presentation of our online service and to make it easy to find one of the locations specified on our website. This represents a legitimate interest in the sense of Article 6 (1)(f) GDPR.

You can find more information on the handling of user data in Google’s privacy policy:

https://www.google.de/intl/de/policies/privacy/.

SWISS KRONO AG

Willisauerstrasse 37

6122 Menznau

SWITZERLAND

Telephone: +41 41 494 94 94

© SWISS KRONO AG